On May 19, 2023, The Hard Rock Hotel and Casino Hollywood transformed its pool into Sports Illustrated Swimsuit Island featuring a stellar lineup of activities, celebrity guest appearances, live entertainment, exclusive SI Swimsuit installations and more.
The weekend celebration kicked off with the extraordinary presence of history-making transgender artist, Kim Petras– a trailblazer in the music industry shattering barriers and redefining the standards of beauty.
SI also welcomed back the beloved favorite Brooks Nader, who graced the pages with her unparalleled charm, contagious energy, and unmatched beauty five times.
Throughout the weekend at Sports Illustrated Swimsuit Island, guests had the opportunity to shop the summer’s hottest looks and trends curated by SI Swimsuit’s fashion team.
Additional luxe experiences included complimentary services at the event’s official Beauty Bar, hand-drawn portraits from local artists, and fully customized self-designed SI Swimsuit merchandise.